Jitesh Pujari
Senior UX designer and filmmaker near Amsterdam. Engineer by training, storyteller by habit.

How I got here
Eight years designing machines that must not fail, then a camera, then people.
After studying mechanical engineering, I spent eight years as a mechanical engineer at large manufacturers, including L&T and Schneider Electric. It taught me to design systems that hold up under real conditions. Photography and film taught me to tell a story with a frame. Since 2021 I bring both to UX, first at The Pack and now as senior designer at Ngrane in Amsterdam, where I lead product design from the first workshop to a working build, and I design the processes behind the work, like the way the studio makes AI films.
- 2008
Mechanical engineering
Four years of study, 2008 to 2012: mechanics, materials and how things are made.
- 2012
Mechanical engineer
Product and systems design at L&T and Schneider Electric. CAD, tolerances, and finding the interference before it is built.
- 2016
Photographer and filmmaker
Learning to see, frame and cut. Still the part of me that storyboards everything.
- 2021
UX designer at The Pack
From products to the people using them: research, interaction and design systems.
- 2022
Senior designer at Ngrane
UX and product design in Amsterdam for clients and our own products, and AI in how the studio works. Every year I guide at least two interns or new graduates.
What I do
Product design from the first workshop to a working build, with AI as part of the craft, not a trick.
- UX and product design
- Workshops and research
- Service and process design
- Design systems
- Prototyping in Figma and code
- AI film and motion
- Building with Claude Code
A senior product designer
I lead from ambiguity to a tested product, I am at home with engineers and with AI tools, and every year I guide at least two junior designers.
Talk about a roleFreelance UX
Workshops, an MVP people can click through, and a design system the build can grow on.
Start a projectFilms, live action look or animated
Research, story, look and delivery, run through the pipeline in the case study.
See the pipelineBased near Amsterdam. CV on request.